Lisa Carver

We’ve come to call her Carver. It’s quick, efficient and fun… just like Lisa. Brimming with her trademark zest for life and practical jokes, she fits right in with our creative and tenacious team, always itching to try something new; to figure out the next great thing and to make our clients drop their jaw in amazement. She began her career on the client side, spending over a decade in corporate and franchise operations and marketing management. As a result of this exposure, she has a second-skin ability to see things from all perspectives, to ensure everyone’s objectives are met and to clearly flow communication in a language everybody understands. Trenched daily in lead generation programs, she nurtures great relationships with print and media suppliers, Canada Post and USPS as well as list and data providers to achieve great response rates and lower costs per lead. Never one to sit on the sidelines, she is learning from on-ice experience how demanding hockey really is in terms of strategic thinking, tenacity and a competitive edge – traits she also brings to the boardroom, minus the stick.